There’s really no way to put this politely. I’m just going to say it:
The Industrial Revolution
is coming to an end. You probably have already noticed. If not, you may want to put on a fresh pot of coffee for this one.
Naw, make that a triple esspresso. 😁
It’s amazing that this isn’t widely broadcast in the mainstream media but, then again, their employers (big league advertisers) are trying to figure this out and keep their IPO’s climbing.
Airbnb is ousting US hotel chains.
Facebook and Twitter replace MSM (Mainstream Media).
Amazon is killing thousands of retail stores (see below).
Uber usurps the Taxi and Limosine Commission.
Netflix is the new TV cable on steroids.
3rd Wave cafés, coffee shops and restaurants are dismantling the fast food industry piece by piece. You’ll start to see the shift as Americans become more aware of food ingredients and flavors.
Millennials are spending as much time shopping as they are requesting “charge backs” on purchases. It’s Fraud but that’s okay because it is happening so rampantly the credit cards are finding it impossible to keep up with the slowly impending disaster. The retailers are truly starving for business so they’re just cutting their loses with credit cards.
Here’s a list of recent retail closings of some of the US’s mass production (fashion) retailers.
• JC Penny
– 2016 only 7 (+ 2014 33 and in 2015 40) stores closed
– 2017 138 closed
• Abercrombie & Fitch – 60 closed (2017)
• Guess – 60 closed (2017)
• Crocs – 160 closed (2017)
• The Limited – 250 closed (2017)
• American Apparel – 120 closed (2016) then, 110 in 2017. They’re Done.
• BCBG – 120 closed
• Bebe – 180 closed (2017)
• Payless Shoe – 400 – 500 stores closing (2017)
• RadioShack – 552 closed (2016) – 360 (2017)
• Staples – 70 stores (2017)
• CVS – 70 stores (2017)
– 2015 closed 700
– 2016 closed 500
– 2017 300 in SoCal
There are many other CULTURAL shifts happening. This isn’t just a little trend happening or a bump in the road. It’s a splitting of the earth swallowing up outdated businesses and replacing them with new ones business models. You can’t blame C-level executives for making bad marketing decisions. It’s not their fault and even the best will fail unless they get a grasp of the Information Revolution and a radical new shift and perception of what wealth means.
There will be no coming back for these industrial companies. They are done.
This is an Information Revolution! Everything and everythings’s mother is now available on your mobile phones. This has never happened before in the entire himan history and if you could imagine the impact the INDUSTRIAL REVOLUTION (2nd Wave) had on the AGRICULTURAL REVOLUTION (1st Wave) then you are miles ahead of others in this INFORMATION REVOLUTION (3rd Wave).
The Information Revolution
In case you haven’t heard.
Have a nice day.