Bad advertising, good advertising.
Ads are NOT supposed to cost you money. Ads are supposed to make you money.
If an Advertisement doesn’t make you money, it’s NOT a good ad.
A Client’s ad
BEFORE
This was their ad BEFORE
.
Our Client’s ad
AFTER
TriboroPT.com
DIGITAL (Bus Shelter)
The above campaign has generated a 36% increase in business. That’s not too shabby.
New CLIENT Ads
Your business’s bottom line is to increase its profit. This is what advertising your company is supposed to do.
Risqué Ads
Sweet Janes ad.
Sweet Janes (Miley ads)
Sweet Janes (Katy ad)
See the ad below.
Each session sells for $150. per hour. Does the ad below help or hinder this?
The ad resulted in well over a 1500% increase in business. The client’s testimonial said so: (see Tyr Throne).
Below is another type of ad. It’s a Business to Business (B2B) ‘copy driven, direct mail piece’. This particular campaign is a series of six postcards. Each are boldly numbered 1-6 and the idea was based on psychological research into the mindset and MBTI personality types of ‘doctors who are allergists’.
Again, since the research studies we’ve come across showed that it takes, 12 points of contact to close a sale, this is why we chose this postcard series.
The 1st postcard:
(reverse side)
The 2nd postcard:
(reverse side)
We predicted a 40% increase to be on the safe side. We were wrong. This client’s increase in business was 63%. When the client is happy, we are happy too.
.
.
___________________________________________________
If you have an ad you are interested in running or are not 100% sure it will work, call us, we are all ears. If you don’t know what to expect as a return, you run the risk of ‘UNADVERTISING’ your business. There is such a thing.
Even worse than that, you could be subconsciously sending your clients directly to your competition by mistake. There is such a thing as this also.
Thank you for stopping by.
Do call. We can’t reach you through the monitor and grab you. 😀
Contact:
Breuk (718) 578-6613
or
BinkNyc uses scientifically conducted surveys over the last 50-75 years of Advertising by “think tanks”, some of America’s leading educational institutions and prominent psychological research labs.
We hope you enjoyed this presentation.
Thank you.
.
