Design 101

Hohoho… This entry isn’t done yet.








Everyone knows a good design when they see it. Most think that since the advent of graphic layout computer programs, that they too can do graphic design—no training required.

I was the very first student at SVA to request opting OUT of all computer classes by the chairman Richard Wilde. The reason for his accepting my request was because I already had a design firm on 5th Avenue, 70+ clients and was using a MAC computer daily in my business: Quark, Illustrator and Photoshop.

Two other things I did at SVA which were small but, notable contributions to the SVA design and advertising world were:


a. Always Use Photography for Products.
b. Always Use Illustration for Service Based Businesses.

This technique became a mandatory addition to the SVA Design curriculum while I was still a student there.


I submitted a request along with a book of printed pieces….


This piece isn’t finished yet.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s